As family members age, their health, safety, and overall wellness are the top priorities for loved ones. Throughout the pandemic, home care has become an alternative solution that outranks the risks of isolation and crowding when moving elders into assisted living or nursing homes. Families across the country have been looking for alternative solutions. Executive Care is one of the leading home health care agencies in the country, and with rising demand, the firm is pleased to open its first office in Brooklyn, NY.
Slated to open on May 1, 2021, the new business is located at 2769 Coney Island Ave, Brooklyn, NY 11235. As many begin to return to their normal traditions within the city, families are more dedicated than ever to keep their loved ones nearby. Executive Care has seen exponential growth in demand for home care and is looking forward to offering its services in a city on the way to rebuilding after a prolonged pandemic that affected millions.
“An increasing number of people have become aware that in-home care might be a better choice for them or an elderly loved one than moving out to a nursing home or other type of senior care facility.” shares Lenny Verkhoglaz, CEO and Co-Founder of Executive Care. “As New York City continues to rebuild after this past year, we are dedicated to making sure families do not need to spend any more time apart than they already have. Home care services empower the elderly and disabled by providing them with a way to stay at home without having to move into a facility.”
Founded in 2004, Executive Care offers a variety of caregiving and skilled nursing services to help families often overwhelmed with the responsibility of providing care to a loved one – all while ensuring the patient remains in the comfort of his or her own home. Executive Care’s services include, but are not limited to, meal preparation, ambulation, personal hygiene, light housekeeping, transfers, transportation, shopping, companionship, medication reminders and live-in-care. Executive Care also serves individuals recovering from illness, injury or surgery.
To guarantee the highest quality, Executive Care requires all prospective caregivers undergo an intensive pre-employment screening process, including a criminal background investigation, verification of references and an employment history check. All caregivers are insured, experienced and undergo skills tests and continuing education training. Registered nurses closely supervise and monitor all staff, conducting periodic evaluation assessments.
“The Executive Care is a proven business model and has a firm understanding of the critical role home care is playing in the lives of millions of Americans,” shares Luba Greenman, owner of the Brooklyn, NY office. “We are looking forward to connecting the community with highly skilled staff as this industry continues to thrive.”
“Our mission is to provide comfort and support to families. We can’t wait to expand our business in the city where we grew up, and provide our services to the local community,” shares Greenman. “We couldn’t be more excited to finally bring our Private Pay and Medicaid-funded services to New York City boroughs and Nassau County marketplaces.”
About Executive Care
Founded in 2004 and based in Hackensack, NJ, Executive Care is a full-service home health care company serving seniors, disabled and recovering individuals. The company also provides staffing in hospitals, nursing homes, and other facilities. Recently ranked #249 in Entrepreneur magazine’s Annual Franchise 500®, Executive Care continues to expand its national footprint with several locations in various stages of development in NJ, CT, VA, MI, FL and PA. For more information, visit http://executivehomecare.com/
