NU Advisory Partners Expands Team

NU Advisory Partners, an AI and tech-led executive search and advisory firm, is excited to announce the addition of two seasoned executive recruiters to its growing team.

Lea Hagglund joins as an Associate Partner who will focus on searches for technology leaders, including CTOs, CIOs, AI executives, as well as product and engineering leaders. Most recently, she helped establish and co-led the Product and Technology leadership practice at SPMB Executive Search, where she successfully placed top-tier talent in high-impact positions. Lea’s extensive background and in-depth knowledge of technology leaders will enhance NU’s capabilities in this area.

Samantha German joins as an Associate Partner and will lead searches for go-to-market roles, including CMOs, CROs, Chief Sales Officers, and their direct reports. Samantha brings over twelve years of experience in executive search, most notably with SPMB Executive Search, where she helped launch the firm’s Emerging Markets practice. Her specialization in recruiting sales and marketing leaders for high-growth technology companies will strengthen NU’s national reach.

“Lea and Sam bring a wealth of knowledge and fresh perspectives to our firm,” said Nada Usina, the firm’s CEO and Co-Founder. “Their expertise and innovative approaches align with our commitment to leveraging technology and AI in executive search. We’re confident they’ll uncover exceptional talent and deliver outstanding results for our clients.”

NU Advisory Partners was founded in 2023 by Nada UsinaMeredith RosenbergMar Hernandez, and Libby Naumes, who have decades of experience at major search firms recruiting senior executives and board members for prominent organizations. The firm has already established itself as a leader in retained executive search, having completed searches for top organizations.

About NU Advisory Partners

NU Advisory Partners is a retained executive search and advisory firm specializing in senior executive, operating, and board positions. We recruit exceptional leaders to drive growth, as well as provide assessments of critical human capital issues to ensure our clients’ success.

For more information about NU Advisory Partners, visit the firm’s website or LinkedIn.