RP3 Agency, an independent, full-service marketing agency based in the Washington, D.C. area, today announced the appointment of Lissa Blackaby Forsterer as Chief Growth Officer. Forsterer brings more than 20 years of experience in business development and client engagement, with a proven track record of driving agencies’ growth strategies and achieving long-term success.
Forsterer joins RP3 after holding key growth and business development roles at both national and international agencies, where she helped scale operations, secure new business and enhance client relationships. Her experience includes working with clients in the technology, apparel and footwear industries.
“I’m passionate about helping small agencies achieve their long-term growth goals, and I’m excited to bring that passion to RP3,” Forsterer said. “RP3 is ready and poised for major growth — the agency has all the right elements in place, from an exceptional client roster to a deeply talented creative team. Joining a female founded and owned strategically-led creative agency is important to me, and I’m proud to now support a leadership team that champions innovation, collaboration and diversity in the industry.”
While at her previous agency, Owen Jones and Partners, a design and brand experience agency in Portland, Oregon, Forsterer served as Vice President of Agency Growth resulting in significant gains in new accounts and billings while the agency grew its annual ranking on the Inc. 5000 as well as the Portland Business Journal Largest Creative Agencies and Fastest-Growing Private Companies in Oregon and Southwest Washington.
“Lissa’s experience and insight will be instrumental in helping to reach the right decision-makers to achieve our long-term growth objectives,” said Beth Johnson, CEO of RP3 Agency. “Her leadership has consistently positioned agencies to meet and exceed their growth targets, making her the ideal choice to lead RP3 Agency’s plans for the future. We’re excited to leverage her expertise and vision as we expand our market presence and continue delivering exceptional work for our clients.”
About RP3 Agency
RP3 Agency is a proudly independent, full-service creative agency dedicated to bringing inspired ideas to life for our clients. Since its inception in 2009, RP3 has been committed to connecting brands with consumers through honest insight and trust by a team driven by a shared passion for delivering work that influences beliefs, alters behaviors, spurs action, and achieves measurable business goals and outcomes. As a certified, woman-owned small business, RP3 prides itself on its versatility and forward-thinking approach. RP3 clients include Amtrak, the Appalachian Trail Conservancy, Atlantic Union Bank, EagleBank, Guiding Stars, the Hay Adams Hotel, Hilton Worldwide, Marriott International, North Carolina Railroad, and the University of Maryland. For more information visit https://rp3agency.com
