Interview with Georgianna W. Oliver, CEO at Tour24

Georgianna W. Oliver is the founder of Tour24, the exciting new product that offers self-guided tours for apartments. She is a serial entrepreneur and a corporate executive that has built several businesses in the proptech space. These innovations include EverGreen Solutions, AptBudget both sold to RealPage, Inc. (Nasdaq: RP) and Package Concierge® which sold in 2017 to Gibraltar Industries, Inc. (Nasdaq: ROCK). Her passion for turning roadblocks into efficiencies has resulted in a 20-year track record of building and launching successful businesses fueled by innovation.

In addition to her role as founder of Tour24, she served as an executive for Gibraltar Industries, and oversaw the growth and management of Package Concierge®. Georgianna serves on the Multifamily Technology Entrepreneur Conference (MTEC) Advisory Board, and is an Advisory Committee member of National Multifamily Housing Council (NMHC). She is also the founding board member of the National Leased Housing Association (NLHA) Education Fund. More recently, Georgianna was selected to serve on the Silicon Valley Bank (SVB) Brain Trust and the Forbes Business Council.

Interview questions:

Introduction | Please provide an introduction to Tour24; explain how is Tour24 positioned in the proptech landscape?

Metrics | What are some of the key metrics? Ie. 290% increase in active units, 160% increase in revenue growth

Career | Your career started as a legislative assistant at the U.S. House of Representations. From 2000 to 2009, you were CEO of Evergreen Solutions which was sold to RealPage. Please provide the highlights of your career prior to Tour24.

Self-Guided Tours | Please explain the technology for Tour24’s self-guided tours.

Series A | In April, Tour24 closed on a $5.6 million Series A that included Middleburg Communities, LAB Ventures, Startup Studio. In November, you had an extension adding 29th Street Ventures reaching a total of $11 million. Tell us about the financing and the use of funds.

Middleburg Communities |How did Middleburg Communities become the lead?

Milestones | What are some of the key milestones since the launch?

Team | Who are the key members of the management team?

Growth | What are the growth plans? Any strategic acquisitions?

Connect with Georgianna on LinkedIn

Tour24 is the award-winning platform that partners with multifamily operators to offer self-guided tours. By focusing on easy access, custom interactive and audio/visual tour experience and seamless integration with existing tech stacks, Tour24 is the most comprehensive solution on the market. Providing high-quality, consistent coverage when offices are closed or leasing teams are unavailable, Tour24 optimizes a community’s leasing resources. Led by a high-caliber team of industry experts, Tour24 delivers more traffic, more tours and ultimately more leases.