ELKTON, Md. (Oct. 13, 2021) – Planet Fitness – one of the nation’s largest and fastest-growing franchisors and operators of fitness centers with more members than any other fitness brand – recently completed nearly $1.6 million worth of renovations to its Elkton club located at153 Big Elk Mall, Elkton, MD 21921 which originally opened in 2011.
Following nearly four months of renovations this summer, the facility was expanded by 4,000 square feet of space. Now totaling 18,500 square feet, the club features an enhanced PF Black Card® Spa area, new strength equipment, a new PF360 modular training machine and TRX suspension training, updated locker rooms, new entrance way floor tile and a new front desk.
“Our investment and improvements to the Elkton club will further position us a state-of the-art fitness center, where members can enjoy our comfortable, friendly, “judgement free” environment, our free unlimited fitness training classes, and our vast selection of cardio and strength equipment,” said Victor Brick, co-owner of PF Growth Partners, LLC, a franchise division of Planet Fitness. “We encourage the community to visit the club and experience the new features for themselves in our non-intimidating environment.”
The community is invited to a grand reopening celebration, Tuesday, Oct. 26, from noon to 2 p.m., featuring:
- Ribbon cutting with local dignitaries and the Cecil County Chamber of Commerce
- $1,000 check presentation to the Boys &Girls Clubs of Harford and Cecil Counties
- Special appearance from the University of Maryland Terrapins MascotTestudo
- Giveaways and prizes including a 55″ Smart TV, Amazon Echo, Apple Watch and Maryland Terps memorabilia/game tickets
- Free workouts &30-Minute Circuit Class
- Complimentary refreshments
- Live remote with WXCY 103.7 FM
- Classic members will have complimentary PF Black Card® amenities
- Special offer – Join that day for $0 down, $10 a month with no commitment! + 1 month free!
Open and staffed 24 hours a day, seven days a week, Planet Fitness Elkton features state-of-the-art cardio machines and strength equipment, 30-Minute Express Circuit, fully equipped locker rooms with day lockers and showers, numerous flat screen televisions, HydroMassage beds, massage chairs, tanning beds and more in a hassle-free, non-intimidating environment.
As with all Planet Fitness locations, the Elkton club operates with enhanced protocols for working out in the safest way possible including:
- Touchless check-in via the free Planet Fitness App, simply download the app in advance and scan in at the front desk
- A Crowd Meter feature on the Planet Fitness App that allows members to check club capacity in real-time before even leaving the house
- Increased sanitization every 20 minutes to continually clean and sanitize high-touch areas, with cleaning stations available for member use (just look for the yellow flags throughout the floor area)
- Mask policies in accordance with local and state requirements
Memberships, starting at $10/month, include free fitness classes led by a certified trainer through the pe@pf® program. PF Black Card® membership includes the ability to bring a guest every day at no additional charge, access to all 2,000+ Planet Fitness locations in all 50 states, as well as access to massage beds, chairs and tanning, among other benefits, which vary by location and pending local restrictions.
Additionally, Planet Fitness has extended its judgement free philosophy outside of its gyms and into communities that need it most with its national philanthropic initiative, “The Judgement Free Generation™”. Together with Boys & Girls Clubs of America (BGCA), the nation’s leading youth development organization, supporting millions of kids and teens during the critical out-of-school time, Planet Fitness aims to empower a generation of teens to grow up contributing to a more judgement free planet – a place where everyone feels accepted and like they belong.
For more information about Planet Fitness Elkton, visit www.planetfitness.com/gyms/elkton-md or call
410-996-4550. For more information about Planet Fitness overall, visit www.PlanetFitness.com or follow @PlanetFitness on Facebook and Twitter.
About Planet Fitness
Founded in 1992 in Dover, NH, Planet Fitness is one of the largest and fastest-growing franchisors and operators of fitness centers in the United States by number of members and locations. As of June 30, 2021, Planet Fitness had more than 14.8 million members and 2,170 stores in 50 states, the District of Columbia, Puerto Rico, Canada, Panama, Mexico and Australia. The Company’s mission is to enhance people’s lives by providing a high-quality fitness experience in a welcoming, non-intimidating environment, which we call the Judgement Free Zone®. More than 95% of Planet Fitness stores are owned and operated by independent business men and women.
About PF Growth Partners, LLC
PF Growth Partners, LLC owns and operates 73 Planet Fitness health clubs with more than 500,000 members in Maryland, District of Columbia, Tennessee, Florida, Washington State and California. It also is a joint venture partner with six clubs in Australia. In 2013, PFGP was named The Inaugural Franchise of the Year by Planet Fitness Corporate. In 2014 the group was named Planet Fitness Developer of the Year for opening 11 clubs in 12 months as well as receiving the award for Highest BER (Brand Excellence Review) awarded by Planet Fitness Corporate. In 2015, the group was again named Planet Fitness Developer of the Year awarded by Planet Fitness Corporate. The following year, the group was given the Judgement Free Generation award for their exceptional work with the local boys and girls clubs in Tennessee by Planet Fitness Corporate.
About Boys & Girls Clubs of America
For 160 years, Boys & Girls Clubs of America (BGCA.org) has provided a safe place for kids and teens to learn and grow. Clubs offer caring adult mentors, fun and friendship, and high-impact youth development programs on a daily basis during critical non-school hours. Boys & Girls Clubs programming promotes academic success, good character and citizenship, and healthy lifestyles. More than 4,700 Clubs serve 4.6 million young people through Club membership and community outreach. Clubs are located in cities, towns, public housing and on Native lands throughout the country, and serve military families in BGCA-affiliated Youth Centers on U.S. military installations worldwide. National headquarters are located in Atlanta. Learn more about Boys & Girls Clubs of America on Facebook and Twitter.
