Back in the Before Times, business cards were a gold standard of networking for attendees.
But when Calvert County, Maryland-based founder William Carroll would attend an event, he noticed that no one seemed to want them. He’d find cards on the floor, trash or collected in a pile on his desk, never to be looked at again.
“People would have my card and they wouldn’t want to keep it,” Carroll told Technical.ly. “So I thought, well, how can I actually streamline that connection between me and the person I want to connect with? It just made so much more sense to connect in a digital way because that’s where, ultimately, I’m going to live.”
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