The Alkaline Water Company Partners with Columbia Distributing

Columbia Distributing and its Affiliates will Distribute Alkaline88 Throughout Washington, Oregon, and Idaho

SCOTTSDALE, Ariz.–(BUSINESS WIRE)–The Alkaline Water Company, the country’s largest independent alkaline water company and the Clean Beverage company, announced today that it has partnered with Columbia Distributing to market, sell, and distribute Alkaline88 to convenience stores and other retailers throughout Washington, Oregon, and Idaho.

“Alkaline88® is proud to partner with Columbia Distributing and we look forward to a long and prosperous relationship,” said Ricky Wright, President and CEO of The Alkaline Water Company. “Columbia is the premier Direct-Store-Delivery (DSD) in the Northwest and services 20,000 accounts throughout Washington, Oregon, California, and Idaho. This agreement will be key to gaining market share in the great Northwest. Our recent success with other DSD partners in Arizona and Nevada showed us the importance of the DSD model in certain channels and markets. The timing also couldn’t be better as we will be opening a new copacker in the Northwest some time in the first quarter. This plant will help us meet the increased regional demand that we expect from our DSD rollout. We look forward to serving our Deliciously Smooth™ Alkaline88 to millions of new health-conscious consumers in the Northwest.”

About The Alkaline Water Company:

The Alkaline Water Company is the Clean Beverage® company making a difference in the water you drink and the world we share.

Founded in 2012, The Alkaline Water Company (NASDAQ and CSE: WTER) is headquartered in Scottsdale, Arizona. Its flagship product, Alkaline88®, is a leading premier alkaline water brand available in bulk and single-serve sizes along with eco-friendly aluminum packaging options. With its innovative, state-of-the-art proprietary electrolysis process, Alkaline88® delivers perfect 8.8 pH alkaline drinking water with trace minerals and electrolytes and boasts the trademarked “Clean Beverage” label. In 2021, The Alkaline Water Company was pleased to welcome Shaquille O’Neal to its board of advisors and to serve as the celebrity brand ambassador for the Alkaline88® and A88 Infused™ brands.

To purchase The Alkaline Water Company’s products online, visit us at www.alkaline88.com.

To learn more about The Alkaline Water Company, please visit www.thealkalinewaterco.com or connect with us on Facebook, Twitter, Instagram, or LinkedIn.

About Columbia Distributing:

Since 1935, Columbia Distributing has helped build some of the best known brands in the beverage business. Today Columbia Distributing and its 3,000+ employees service over 22,000 retail customers covering more than 171,000 square miles in Oregon, Washington and California. Columbia’s success is based on the deep-rooted tradition of delivering quality products, timely service and a genuine concern for customers’ needs. This is achieved by providing ongoing, sustainable opportunities and growth for its employees, customers, suppliers, shareholders and communities. For more information on Columbia Distributing, including employment opportunities, please visit www.coldist.com.