Rose Associates Appoints Jonathan Bichsel as Director of Financial Planning and Analysis

Rose Associates, Inc., the New York-based multifamily real estate developer and manager, announced today that it has promoted Jonathan Bichsel to a Director role with a focus on financial planning and analysis. Bichsel has been with Rose since 2014 and most recently acted as Manager of Revenue and Analytics.

“Director of Financial Planning and Analysis is a new role for us and I look forward to Jonathan applying his deep skillset to help us advance strategic and operational decision making that is supported by analytics. These new tools touch every area of the Rose platform,” said Scott Marino, Executive Director of Multifamily at Rose. “During his time at Rose, Jonathan has shown a unique ability to provide data based analysis of our operations, which has led to improved KPIs on everything from marketing and payroll to utilities and renovations. Our clients will have direct access to Jonathan’s analysis and modeling, which will enhance property performance and increase asset value.”

In his new role, Bichsel will develop and execute various property level strategies that are wholly supported by financial modeling. He will work with Rose’s design and construction team to assess capital needs and strategize investments that increase rental income while providing operational efficiencies. Bichsel will also be spearheading new modes of operational reporting for Rose and its clients, utilizing business intelligence dashboards that collate and visualize data that Rose and client executives rely on to make business decisions. He will continue to oversee budgeting and forecasting, and develop strategies for revenue optimization and expense reduction.

Bichsel, 32, is a graduate of Rutgers University. He lives in Midtown Manhattan with his wife Kate.

About Rose Associates, Inc.

Established in 1925, Rose Associates is a premier real estate firm specializing in multifamily rental properties in New York City and the tristate area. Focused on the development, acquisition and management of the highest quality assets, the firm is currently developing six properties in the New York City metropolitan area. Rose’s management platform incorporates state-of-the-art services to maximize revenue and enhance asset value, ensuring that Rose properties consistently outperform the market. Under the leadership of CEO and President Amy Rose, the firm is a certified Women’s Business Enterprise that is currently pursuing a diverse and aggressive growth strategy.