
Practice group with 10 locations in New Jersey and New York, specializes in full-body skin rejuvenation, body contouring and injectable services, and utilizes non-surgical procedures
Evolve Med Spa, a practice group specializing in full-body skin rejuvenation, body contouring and injectable services for both women and men, has selected Westview Promenade as the site of its entry point into the greater Maryland marketplace. The 200,000 square foot outdoor lifestyle center is owned and managed by Hill Management Services, Inc. and located at the intersection of Maryland Route 85 (Buckeystown Pike) and Crestwood Boulevard in Frederick County, Maryland. The concept, which currently operates ten locations throughout New Jersey and New York, intends to open this month. Evolve Med Spa is also planning to open a second Maryland location in the Hartford County, Maryland area later this summer, as well as expand to up to 25 sites by the end of next year.
Founded by Dr. Osbert Fernandez, Evolve Med Spa offers a full range of services including Botox and dermal fillers, laser hair removal, cryoskin and IV therapy, B12 lipotropic injections and medically-supervised weight loss programs. Specific procedures provided include facials, chemical peels, micro-needling, hair restoration, cosmetic tattooing and lip fillers. Each practitioner is professionally-trained and medically-supervised to ensure the most optimum outcomes for patients.
“Our concept has been universally embraced and is surpassing performance expectations at each location, which has provided us with tremendous confidence to continue an aggressive rollout,” explained Jennifer June, President of Evolve Med Spa. “It is clear that, now more than ever, both women and men want to look and feel their best for career, personal and mental health reasons. Many customers in their 20s begin visiting us for preventative reasons and, as they progress in age, their priorities shift to finding anti-aging solutions.
“After considerable research, we chose Maryland as our next area for expansion because of the above-average consumer demographics, steady population growth and availability of quality real estate,” June added. “Westview Promenade represents the perfect launching point for Evolve because nothing exists like our concept in the market, the shopping venue is considered the primary gathering place for Frederick County residents and consumer traffic flow is extremely high based on the diverse tenants. We could not ask for a better opportunity.”
Westview Promenade is anchored by Regal Cinema, MOM’s Organic Market and Ann Taylor Loft. Additional tenants include Starbucks Coffee, Chico’s, MOD Pizza, Sola Salon Studios and White House Black Market. Last year, Regal Cinemacommenced extensive improvements and enhancements at the site and, with three auditoriums now open, features Frederick County’s only 4DX technology which transcends the traditional cinema experience. The balance of the auditoriums, as well as the concession area, will be completed this fall.
According to a report published by Allied Market Research, the medical spa industry is expected to growth at a rate of 12.2% annually and reach $27.6 billion by 2025. Facial treatments, body shaping and hair removal are the most requested services, with tattoo removal quickly gaining popularity. A recent article in Forbes cited “the general increase in stress .. and the emotional impact of the pandemic .. have brought a lot of new customers into the fold as people tried to invest in themselves.”
“Destination tenants come in different varieties and sizes and we believe Evolve Med Spa, fueled by its concept differentiation, proven techniques and customer-first philosophy will consistently draw new customers to Westview Promenade,” explained Danielle Beyrodt, Vice President and Chief Operating Officer of Hill Management Services. “The group has performed exceptionally well at each of its locations and we believe Westview Promenade offers the ideal fundamentals to continue its success story in Maryland.”
More than 90,000 consumers reside within a five-mile radius of Westview Promenade, including nearly 35,000 households with an average household income exceeding $85,000.
Founded in 1976, Hill Management Services, Inc. is a privately-owned, full-service real estate development company. Located in Timonium, Maryland, Hill Management owns more than four million square feet of office, industrial and retail space as well as several hotel and self-storage facilities. Hill Management Services seeks to provide long-term investments, exceptional customer service, and develop long-lasting tenant-landlord relationships. For more information visit www.hillmgt.com