Regal.io, a New York City-based provider of an outbound phone and SMS sales solution, raised $38.5M in Series A funding.
The round was led by Emergence Capital with participation from Founder Collective, Homebrew, Flex Capital, Inspired Capital, Operator Collective, Oisin Hanrahan, Angi CEO, and executives from sales and marketing companies including Braze, HubSpot, Salesforce and Zoom.
The company intends to use the funds to continue to invest in its go-to-market and engineering teams. As part of the fundraise, Jake Saper, General Partner at Emergence Capital, will join the board of directors.
Co-Founded by Rebecca Greene and Alex Levin, Regal.io provides an outbound phone and SMS sales solution that empowers B2C brands to add a human touch at critical moments in their online experience in order to win over customers and drive more revenue.
Key features of the platform include:
- Drag-and-drop Regal.io Journey Builder enables managers to trigger and personalize call and text journeys to high-intent buyers at the right moments based on large volumes of real-time event data streamed to Regal.io. The data comes via native integrations or APIs, and includes customer website usage, CRM data, and other behavioral time series data.
- Regal.io Branded Caller ID for cell phones (different from landline caller id, also known as CNAM) changes the caller id on cell phones from an unknown number to the name of the brand so the customer knows who is calling. No customer opt in or integration is required to brand calls on all 400 million cell phones in the US.
- Regal.io Unified Agent Desktop gives sales teams a unified call and text message tool, and timely, intelligent information about where the customer is in the process and where they got stuck.
Regal.io is aimed primarily at consumer businesses like healthcare, insurance, lending, local services, education, and subscription ecommerce, which represent more than half of the consumer economy. 100+ customers use the solution including Angi (formerly Angie’s List), Career Karma, Fidelity Life, RefiJet, Ro (parent company to Roman), SoFi and The Farmer’s Dog.
The company previously raised an unannounced $3.6m Seed round bringing the total raised to date to $42.1m.
