Arro, a Los Angeles, CA-based fintech company, closed $10M Seed funding.
The round was led by Crosslink Capital with participation from Bling Capital, BAM Ventures, Global Founders Capital and WTI, among others.
Led by Ryan Duitch, CEO, and Luke Pelullo, COO, Arro is a credit platform that empowers U.S. consumers to grow their credit through financial literacy training and behavioral science incentives. The platform aims to approve nearly any U.S. consumer for its low interest credit card, regardless of credit history, based on income and other alternative data.
Through a gamified app experience, users can increase their credit lines and decrease interest rates by completing personal finance activities on how to use credit responsibly, reach savings goals, budget effectively, and more.