Universal Companies Appoints Dafne Berlanga As VP Of Global Business Development, Equipment

Universal Companies, the international spa and salon industry’s largest supplier for more than forty years, has appointed Dafne Berlanga as Vice President of Global Business Development, specializing in equipment.

Company CEO, Karen Short comments, “We are delighted to announce Dafne’s new role which will draw on her vast knowledge and background serving the spa world. She will continue to develop and manage key corporate hospitality accounts, and oversee the equipment category across the Universal marketplace, in the United States, Latin America, Asia, and Europe.  Dafne is committed to fostering the founding vision of the company to serve, innovate, and promote the world of wellness and to honor the well-being of the planet.”

Berlanga adds, “I am excited to spearhead global growth for Universal Companies’ spa, massage, fitness, and wellness equipment distribution at a time when wellness is a top priority for people worldwide. Turnkey solutions and design in these industries are in high demand. I am thrilled to share my experience and work with the entire company’s teams domestically and internationally to provide the very best customer experience.”

About Universal Companies

As a trusted key supplier for 84,000+ active customers worldwide, Universal Companies provides a full range of operational supplies, professional products and equipment through an ecommerce website, knowledgeable sales team, and convenient catalog. To enhance its customers’ success, they have developed exclusive brand partnerships, retail strategies, free tools and resources, plus a robust educational platform. Spa development and expansion, including award-winning design solutions, are also core components of its service offerings.

Universal Companies serves individual practitioners and spas of all sizes. For more information, visit www.universalcompanies.com.