The Keyes Company Adds Boca Realty To Continue Significant Growth In Area

The Keyes Company, Florida’s largest independent brokerage, completed another major addition in the Boca Raton market with Boca Realty Inc. joining the firm. Led by Founding Partner Nick Rotenberger, Boca Realty Inc. has more than 100 agents and generated over $250 million in sales volume over the past few years.

This is the second Boca Raton-based brokerage to join Keyes in 2023. The firm previously merged the 60-agent Mizner Grande Realty into its existing Boca Raton office.

Boca Realty Inc. will maintain its office at 200 W. Palmetto Park Road, Suite 101 as part of the agreement with Keyes. It will function as the “Boca East” office of Keyes, with Boca Raton District Sales Manager Joanie Richardson serving as a liaison with the Boca Realty Inc. team.

Nick Rotenberger founded Boca Realty Inc. in 2015, quickly building the brokerage into a formidable player. Its agents cover all real estate product types, with specialties in luxury and waterfront homes, multifamily investment properties, commercial real estate, and foreclosure/short sale transactions. The brokerage’s management team includes Sales Manager Dorian Molina and Real Estate Recruitment Manager Sean O’Connor.

“I am proud of our brokerage’s growth in a relatively short period of time,” Rotenberger said. “Keyes gives us an opportunity to reach new heights through its local and global network, technology and marketing. The Keyes leadership team operates with the highest ethical standards and emphasizes its people and the communities it serves.”

Keyes CEO Mike Pappas noted that the Mizner Grande addition helped create the opportunity with Boca Realty Inc.

“Industry consolidation continues to put pressure on even the most successful boutique brokerages,” Pappas said. “In recent years, we have established a proven track record as an ideal strategic partner for these firms. As a family-owned, independent firm with a strong culture, we often stand out when owners of boutique brokerages are considering such partners.”

Keyes Senior Vice President Steven Reibel is in active discussions with owners of similar brokerages across Palm Beach County and the Treasure Coast.

“Our expansion efforts in the Palm Beaches and Treasure Coast, dating back to our 2016 merger with Illustrated Properties, have caught the attention of broker/owners in the region,” Reibel said. “We are working hard to finalize additional agreements in the months ahead and remain focused on eventually taking Keyes statewide through strategic partnerships.”

Earlier in 2023, Keyes commenced its fourth generation of leadership as it nears a century of operation at the forefront of the real estate industry. Christina Pappas was promoted to President of Keyes. Mike Pappas remains CEO of the Keyes Family of Companies, which now includes Keyes, Illustrated Properties, Platinum Properties, Capital Partners Mortgage, Keyes Insurance, Keyes Property Management and HomePartners Title Services.

In 2022, Keyes completed multiple acquisitions of boutique brokerages including Miramar-based Novus Realty and Coral Springs-based Skye Louis Realty. Those moves added more than 170 agents and $240 million in annual volume to the firm’s output in Broward and Palm Beach counties.

About The Keyes Company: Independently-owned and operated since 1926, The Keyes Company is a leader in the real estate industry. The Keyes Family of Companies, along with its network of partner brokerages comprises 58 offices, more than 3,600 Associates and closed over $10 billion in annual real estate sales and services in 2022. Keyes’ offices are distributed throughout seven counties – Miami-Dade, Broward, Palm Beach, Martin, St. Lucie, Volusia, and Lee. Keyes expands our Associates’ reach globally as a Founding Member and Shareholder of Leading Real Estate Companies of the World®, the world’s largest network of independent brokerages. The Keyes Company offers a suite of resources to cover whatever needs arise while buying or selling a home. Mortgage, title, insurance and property management needs are all be managed in-house, allowing Keyes Realtors® to close deals with speed and efficiency while giving clients valuable access to the professionals responsible for the specific service lines.