Sharing a 125-Year Birthday with the Building, Italian Design Firm Debuts First-of-its-Kind Installation in Iconic Property’s more than 20,000 Sq. Ft. of Common Areas
108 Leonard, a neoclassical McKim, Mead & White landmark meticulously restored and reimagined to comprise 167 stunning homes in New York City’s TriBeCa neighborhood, has partnered with bespoke Italian powerhouse Giorgetti to custom furnish its amenity spaces, imparting thoughtfully curated luxury throughout the iconic building. This amenities installation represents the first collaboration of its kind for the 125-year-old firm, which has been celebrated for providing coveted design solutions for residential, hospitality and luxury retail for a roster of luxury clients including Dolce Gabbana, Dior, Gucci and Brioni. Each piece in the 108 Leonard installation was tailor-made for the collaboration.
108 Leonard’s more than 20,000 square feet of wellness-driven amenities include a 75-foot lap pool with adjacent hot tub and sauna; over 2,200-square-foot fitness center; chef’s demonstration kitchen with adjoining entertaining lounge; private dining room with a bespoke wine cellar; beautifully appointed media and game rooms; Alice in Wonderland-themed children’s playroom; and an exquisite, landmarked, mezzanine-level lounge space known simply as the marble room. The building also features rooftop gardens with lounge and entertaining spaces designed to offer a serene escape.
“Both 108 Leonard and Giorgetti have a shared tradition of heritage, craftsmanship, luxury and lifestyle, “ says Moreno Vitaloni, CEO of Giorgetti USA Inc., noting that the upscale collection of curated furnishings and décor pay homage to the building’s stunning architecture. “We went for extreme sophistication – as evidenced by the painstaking selection of fabrics and materials – and in the level of customization we brought to the project.”
Coincidentally, both Giorgetti and 108 Leonard were established in the same year, 1898, making them both 125 years old. “Between our McKim, Mead & White pedigree and Giorgetti’s incredible story of working in New York City in the early 20th Century, the historic connection feels like magic,” says Shalaiwah Alveranga, SVP, Marketing & Sales for Elad Group.
All of the design elements that went into 108 reflect Giorgetti’s intrinsic values, which combine the company’s rich heritage with the latest technological advancements. Their distinctive ethos is evident throughout, from the media lounge, where the Skyline modular sofa boasts exquisite leather trim alongside a coordinating leather ottoman and bouclé Topaze poofs, to the marble room (arguably the most magnificent waiting room in all of New York City), debuting Giorgetti’s ‘1819’ chandelier, a massive undertaking thanks to the rooms over 15 ft. ceilings and landmarked status. Other pieces include the private dining room’s centerpiece — a 14-foot-long, over 500-pound farm table which was sourced from a single piece of wood, lacquered, and installed in what Giorgetti’s Business Development Leader Andrew Griffin described as “an engineering feat.” Elsewhere, the game room’s custom leather-clad Foosball table and white leather (AGO) sofa in the entertainment lounge represent the firm’s signature merging of multiple materials, in this case leather, stone, metal and wood.
“Giorgetti’s passion for beautiful yet functional design and consideration of each and every detail are what attracted us to them; they understand classic elegance and comfort like none other,” noted Alveranga. “We were thrilled to be able to work with them on this curated experience that residents will enjoy for years to come.”
These sophisticated spaces are being brought to life courtesy of operator Urban Playground with wide-ranging programming that includes everything from Pilates classes taught by the best in the industry, to in-home spa treatments by renowned estheticians, award winning Sommelier-led wine tastings, and kids’ story-hours with children’s favorite authors, and more.
Currently, there are nine available residences listed for sale, with prices ranging between $1,980,000 and $24,450,000.
About 108 Leonard
108 Leonard is Tribeca’s most iconic building that pays homage to the most coveted elements of a McKim, Mead & White architectural masterpiece. Boasting a wealth of modern details and conveniences while maintaining its classic beauty through the efforts of hospitality design firm Jeffrey Beers International, 167 distinctive homes range from studios to 5-bedroom units accentuated by ceiling heights soaring upwards of 16 feet, dramatic architectural windows of epic proportions, and classic enfilade arrangements. The property also features over 20,000 square feet of amenities including a 2,200 square foot fitness center, indoor pool, and rooftop garden. The building is a registered New York Landmark and is listed on the U.S. Register of Historic Places. Sponsor: C3GB LLC with development managed by Elad Group.
For more information, please visit www.108Leonard.com.
About Elad Group
Elad Group is one of the nation’s leading real estate companies, responsible for the acquisition, development and conversion of architecturally significant residential and commercial properties in key markets throughout North America. Since its inception, Elad has focused most closely on building its portfolio in two key areas: acquiring landmark properties with potential for restoration and conversion as ultra-luxury residential buildings and developing distinctive new ground-up residential properties that offer premier design elements and exclusive amenities. Throughout Elad’s history, the firm has adhered to exacting standards with regard to the preservation of historic exterior and interior features. https://www.eladgroup.com/.
About Douglas Elliman Inc.
Douglas Elliman Inc. (NYSE: DOUG, “Douglas Elliman”) owns Douglas Elliman Realty, LLC, which is one of the largest residential brokerage companies in the United States with operations in New York, Florida, California, Texas, Colorado, Nevada, Massachusetts, Connecticut, Maryland, Virginia and Washington, D.C. In addition, Douglas Elliman sources, uses and invests in early-stage, disruptive property technology (“PropTech”) solutions and companies and provides other real estate services, including development marketing, property management and settlement and escrow services in select markets. Additional information concerning Douglas Elliman Realty is available on its website, www.elliman.com.
About Giorgetti
Even from its humble origins 125 years ago, Giorgetti’s unwavering devotion to impeccable craftsmanship and uncompromising quality have remained a defining principal of the brand. With substantial investments in cutting edge technology and continued R&D, Giorgetti’s wide range of offerings embody the perfect balance of tradition and innovation. With the acquisition of Battaglia–a custom cabinetry design firm whose clients include luxury hotels, fashion boutiques and super-yachts–Giorgetti’s almost limitless capabilities have been realized. By offering a remarkably streamlined process for developers, designers and architects, Giorgetti guarantees an unwavering commitment to impeccable quality and a uniformity of vision throughout. Whether object or project, residential or hospitality, regardless of scale, Giorgetti has become synonymous with refined sophistication, sculptural elegance and timeless design. Additional information can be found at GIORGETTI S.p.A. – Timeless products (giorgettimeda.com).
