Greenough, a brand marketing and PR agency, has tapped Nicole Murphy as its next executive vice president. Murphy brings two decades of communications experience to Greenough with a focus on building PR programs and strategies for B2B and B2C technology companies. In her new role, she will focus on strengthening and expanding Greenough’s fast-growing technology practice while supporting clients and growth across the agency.
“At Greenough, we’re always on the lookout for people who share our values and commitment to excellence: Nicole has been at the top of my recruitment list because of our shared work experience, her remarkable skills and engaging work style,” said Nikki Festa O’Brien, Greenough president. “Nicole’s creativity, leadership, and deep knowledge of the tech space make her the ideal leader to help Greenough serve our growing roster of clients.”
With extensive in-house and agency experience, Murphy brings a wide range of expertise to Greenough, spanning internal and external communications, public relations, brand marketing, social media, and executive communications. She has driven campaigns for companies ranging from pre-seed start-ups to global public companies. Her experience maps to the agency’s focus on innovative companies in AI and Machine Learning, DevOps, Semiconductor, Supply Chain, Retail, Security, Energy, and Manufacturing.
“With its 25-year history of working with disruptive clients across Technology, Healthcare, Life Sciences, and Business Services, Greenough provides the perfect platform for me at this point in my career,” said Murphy. “With our dynamic and talented leadership team, and stellar client roster, Greenough is positioned to move to a new level in every respect, and I’m excited to be a part of the agency’s bright future.”
Before joining Greenough, Murphy led in-house communications at Realtor.com® and Symantec. She also held leadership positions at PR and Integrated Marketing agencies focused on technology.
About Greenough
Greenough provides brand marketing and PR for the moments that matter and specializes in creating the moments in between. We hire purposefully and have assembled a team of strategic thinkers with integrated capabilities and unmatched industry experience across industries, including technology, healthcare and life sciences, and business services and energy. For 25 years, we have been driving results for companies looking to raise awareness, build affinity and inspire action. To learn more about our services, visit www.greenoughagency.com and follow us on LinkedIn and Instagram.
