Urban Edge Properties (NYSE:UE) today announced that Roaming Rooster has signed a lease for 2,483 SF at Woodmore Towne Centre, a 712,000 square foot grocery-anchored, regional power center in Glenarden, MD. The family-owned, free-range chicken sandwich favorite is a rapidly expanding concept with a loyal following and is joining a solid line-up of dining options at the destination center.
“Roaming Rooster is among the top tier hot chicken concepts within the greater D.C Marketplace, and we are absolutely thrilled to bring that buzz to Woodmore Towne Centre” said Justin Lustig, Vice President of Leasing for Urban Edge. “In the company of culinary greats like CAVA, Silver Diner, Copper Canyon, and Nando’s Peri-Peri, Roaming Rooster adds a new layer of delight to our diverse palate offerings”.
“Our expansion to this prime location marks a significant milestone for us as we continue to bring our exceptional free-range chicken sandwiches to new communities” said Biniam Habtemariam, co-owner of Roaming Roaster. “We are thrilled to be joining Woodmore Towne Centre’s existing culinary powerhouses and excited to be a part of this dynamic center that combines diversity, convenience, and community. We look forward to serving our signature dishes to the Glenarden community.”
Woodmore Towne Centre combines walkability with conveniences including a wide variety of dining, essential and discretionary retail, beauty and wellness alongside local favorites. This open-air center is a must-visit destination for area residents and workers, featuring a flagship Nike Factory Store, which focuses on connecting with the local community, and one of the busiest Wegmans supermarkets in the region.
Woodmore Towne Centre and Urban Edge were represented by Michael Ginsburg, Ryan Wilner, and Ryan Minnehan of KLNB. Wes Neal with RECONCRE represented Roaming Rooster.
ABOUT ROAMING ROOSTER
Roaming Rooster is a Black-owned, Washington-based business that started in 2015 as a food truck operating in the district and opening its first brick-and-mortar in 2018. The fast-casual restaurant offers fried chicken that is grain-fed, free-range, and antibiotic-free. This venture is the brainchild of three Ethiopian immigrants – Biniam Habtemariam, Michael Habtemariam, and Hareg Mesfin, – who were inspired by their mission to provide quality comfort food that customers can feel good about eating. Their diverse menu includes a variety of delectable options like the sweet Honey Butter fried chicken sandwich, the fiery and bold OG Nashville sandwich, and the hand-spun milkshakes, made with fresh homemade custards. In its early days, Roaming Rooster quickly amassed a dedicated following in D.C., in part due to a viral 2019 Twitter thread that favorably compared their chicken sandwich with those from established fast-food chains. Today, Roaming Rooster’s success story continues with 12 locations.
ABOUT WOODMORE TOWNE CENTRE
Woodmore Towne Centre features a lineup of leading retailers, restaurants and services including Wegmans, Costco, Best Buy, At Home, Nordstrom Rack, and Starbucks, amongst others. It is part of a larger 245‐acre master planned community that includes over 500 residences and a limited‐service hotel. The 22 acres of land adjacent to the shopping center are also part of the larger planned community and may be developed as a complementary commercial use in the future. Woodmore Towne Centre is managed by Heritage Partners.
ABOUT URBAN EDGE PROPERTIES
Urban Edge Properties is a NYSE-listed real estate investment trust focused on managing, acquiring, developing, and redeveloping retail real estate in urban communities, primarily in the New York metropolitan region. Urban Edge owns 76 properties totaling 17.2 million square feet of gross leasable area. For further information, please visit https://www.uedge.com.
ABOUT HERITAGE PARTNERS
Heritage Partners, a full-service national real estate development firm with a strong focus in the Mid-Atlantic markets, works with institutional investors to build and manage neighborhood shopping centers, government and medical office, net-leased single-tenant pads. Backed by solid data, and nimble with respect to asset types, the firm also provides institutional quality contracted property management and third-party leasing services. For further information, please visit https://www.hp-llc.com/.
