Hexure Acquires Vive

Hexure, a Colorado Springs, CO-based provider of sales and regulatory automation solutions for the life and annuity industry, acquired Vive, a quote and e-submission platform for life insurance.

The amount of the deal was not disclosed.

With the acquisition, Hexure will create a single distribution platform for the life and annuity industries.

Led by CEO Jason Lea, Vive provides a multi-carrier platform that enables a quote-to-submission workflow with many of the industry’s largest term life carriers. More than 20,000 registered advisors affiliated with more than 55 BGAs use it to quote and submit business to these top term life insurance carriers. The platform also offers differentiated agent tools, including step-by-step case status tracking for applications and the proprietary Vive Score that helps agents and clients to compare product criteria across carriers.

Led by CEO Laird Rixford, Hexure provides digital sales solutions to the insurance and financial services industry across various lines of life insurance, annuities, retirement, and wealth management products. Carriers and distributors use its solutions to build customer-centric sales experiences, accelerate submissions, reduce paper processes, meet regulatory requirements, and improve in-good-order sales.