Marketing has always been about delivering the right message to the right potential client at the right time. With the advent of artificial intelligence, we’re not just meeting this age-old criterion, we’re exceeding it. Generative AI tools like Midjourney, DALL·E 3 and Stable Diffusion are transforming the way we communicate, share ideas and create big dreams.
Generative art programs are not just a set of AI tools — they’re game-changers. While their primary function is to generate images from natural language prompts on platforms like Discord and ChatGPT, their potential applications in advertising are limitless. However, there is one approach that very few marketing and advertising companies are talking about, but it’s staring us right in the face: hyper-personalization.
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