Kelli Farrell, George Reyes and Cecilia Douglas bring nearly $30 million in combined annual sales volume to leading real estate brokerage
The Keyes Company made significant additions to its growing Homestead office, with three top-producing agents joining the premier real estate brokerage. Kelli Farrell, George Reyes and Cecilia “Ce” Douglas produce nearly $30 million in combined annual volume.
Farrell brings more than 25 years of industry experience to Keyes and produces over $10 million in annual sales volume. A resident of Homestead’s Keys Gate neighborhood who grew up in a small Iowa farming town, Farrell has expertise in residential sales, rentals, investment transactions and property management. She became a licensed Realtor in 1998 after first moving to Florida for a job with Ocean Reef Club in Key Largo.
Reyes is a commercial real estate specialist with expertise in property brokerage, land development and investments. Born and raised in Homestead, he is passionate about playing a role in the city’s continued growth and helping local business owners thrive. Reyes recently closed the $4.2 million sale of a 20,000-square-foot commercial building in downtown Homestead that required Community Redevelopment Authority (CRA) approval, and has closed over $13 million in transactions in the last year.
Douglas has sold real estate in the Homestead/Redland area for 23 years and has lived in Homestead most of her life. Before starting her real estate career, Douglas worked in the insurance industry with Dade County Farm Bureau and State Farm Insurance. She maintains an active insurance license, along with her real estate license.
Led by District Sales Manager Tony Garcia, the Keyes Homestead office is a leader in the South Miami-Dade County market, which is experiencing tremendous growth and development activity. In 2022, 11 of the office’s Realtors produced over $10 million in sales, with three Realtors generating over $30 million.
“We are thrilled to welcome these three accomplished agents to the Keyes Homestead family,” Garcia said. “Their talent, market knowledge and production will undoubtedly enhance our strong team of Realtors serving Homestead buyers and sellers.”
The Keyes Homestead office is located at 809 N. Flagler Ave., Homestead, FL 33030.
About The Keyes Company: Independently owned and operated since 1926, The Keyes Company is a leader in the real estate industry. The Keyes Family of Companies, along with its network of partner brokerages comprises 58 offices, more than 3,600 Associates and closed over $10 billion in annual real estate sales and services in 2022. Keyes’ offices are distributed throughout seven counties – Miami-Dade, Broward, Palm Beach, Martin, St. Lucie, Volusia, and Lee. Keyes expands our Associates’ reach globally as a Founding Member and Shareholder of Leading Real Estate Companies of the World®, the world’s largest network of independent brokerages. The Keyes Company offers a suite of resources to cover whatever needs arise while buying or selling a home. Mortgage, title, insurance and property management needs are all be managed in-house, allowing Keyes Realtors® to close deals with speed and efficiency while giving clients valuable access to the professionals responsible for the specific service lines.
