South Florida Tech Entrepreneur Shay Berman Leads Digital Resource To Rapid And Sustained Success

Shay Berman, founder of West Palm Beach-based Digital Resource, has led the marketing agency to both rapid and, maybe more impressively, sustained strong growth.

Among various national and industry honors, Digital Resource for a sixth year in a row earned a ranking on the 2023 Inc. 5000 list of the fastest-growing private companies in America.

He calls these awards “a testament to our dedicated team of internet marketing specialists” and a company culture “based on transparency, persistence and integrity among employees, clients, and business partners.”

Since its founding in 2014, Digital Resource has grown to about 135 employees with experience and talents in all aspects of digital marketing. The company projects approximately $15 million in revenue this year.

The full-service firm offers professional search engine optimization, digital advertising, and social media marketing services that secure competitive search engine rankings, increase brand awareness, and convert leads into real revenue. The agency has combined creative ideas with vast experience in search technologies to deliver custom, data-driven solutions and help thousands of customers worldwide achieve greater results.

Developing deep understanding and close strategic partnerships with clients is an important element in achieving this mutual success, Berman says. So as Digital Resource targets more business in the franchise sector, Berman has taken that a step further by becoming an owner of Stretch Zone and Fortune Management franchises earlier this year.

Supporting him through this process, as well as helping guide his overall business leadership, have been his fellow members of Entrepreneurs’ Organization South Florida.

EO SOFLO is one of the world’s largest EO chapters, with 300 business owners who share peer-to-peer experiences, support one another and foster entrepreneurship, innovation, and economic development throughout Miami-Dade, Broward, and Palm Beach counties. EO SOFLO member companies account for over $3 billion in yearly revenues and 11,000 jobs in the tri-county area.

On the professional side, Berman says EO has been crucial in helping him “pull the trigger’ in making big business decisions. Personally, group members have provided valuable perspective on the importance of making time to achieve life balance.  The most gratifying EO experience, he says, has been developing sincere, strong friendships, which often is difficult for entrepreneurs who devote so much time, travel, energy and more to their companies.

“The business expertise and advice has worked out fabulously, but members in my EO Forum have become real friends, and you can’t put a price high enough on that,” says Berman who joined EO SOFLO in 2020.

One of his EO Forum partners is Elizabeth Manso, founder of Brigade award-winning business accounting and financial consulting firm.

“Shay is an innovator, but at the same time very reliable, straightforward and principled,” says Manso, who joined EO SOFLO in 2019. “It’s no surprise his company continues thrive, and we’re lucky to have him as a friend in our forum and overall EO chapter.

Visit www.yourdigitalresource.com and www.eosoflo.com for more information.