
The Baltimore Office of Promotion & The Arts (BOPA), a leading nonprofit arts organization dedicated to enriching Baltimore City’s cultural landscape, proudly announces its engagement with PROFILES, a distinguished full-service public relations and marketing agency based in Baltimore City, as its agency-of-record for 2024. This partnership marks a key step in expanding BOPA’s outreach and promotion efforts and in championing advocacy within Baltimore’s vibrant creative community.
For more than 30 years, PROFILES has been a pivotal force in the regional business community, supporting clients from a range of industries to help them achieve their goals and objectives. As a woman-owned and led company with headquarters in Baltimore, PROFILES boasts a wealth of experience and trusted relationships with local and regional media, influencers, elected officials, and key decision-makers and has a proven track record of successful collaborations with arts & cultural and nonprofit organizations and institutions, including the National Aquarium, American Craft Council, Greater Baltimore Committee, Waterfront Partnership of Baltimore, Baltimore Center Stage, Baltimore Symphony Orchestra, and Baltimore School for the Arts, among others.
“As we embark on this pivotal year for BOPA, our partnership with PROFILES signifies a strategic alignment to amplify our initiatives and deepen engagement within Baltimore’s artistic community,” stated BOPA interim CEO Todd Yuhanick. “PROFILES’ extensive experience, coupled with their unwavering commitment to Baltimore’s cultural landscape, makes them an ideal partner to bolster our visibility and impact.”
Along with their commitment to advancing the arts, PROFILES’ profound expertise and established connections within Baltimore’s media landscape positions them uniquely to champion BOPA’s mission and enhance its resonance within the city. CEO Amy Burke Friedman serves on the Greater Baltimore Cultural Alliance board of directors and is a member of the Mayor’s Arts & Culture Advisory Committee.
As an independent 501(c)(3) nonprofit organization, BOPA remains steadfast in its dedication to nurturing Baltimore’s creative vibrancy and cultural richness. By collaborating with PROFILES, BOPA aims to elevate its presence and foster an even more vibrant and enriched city for all.
Baltimore Ofice of Promotion & The Arts (BOPA) is an independent 501(c)(3) nonprofit organization which serves as Baltimore City’s arts council, events center, and film office. By providing funding and support to artists and arts organizations, as well as producing cultural events across the city, BOPA’s goal is to make Baltimore a more vibrant and creative place to live and work.