Crystal Berger Interviews Yelé Oladeinde, Chief Fashion Officer of Yele

Abisola Yelé Oladeinde, the heart and soul behind Yelestitches, has woven her Nigerian heritage into the very fabric of her fashion line. Born in the bustling city of Lagos, Nigeria, Abisola, affectionately known as Yelé, embarked on her fashion journey at a young age, inspired by the rich cultural tapestry of her homeland and a desire to honor her late mother’s entrepreneurial spirit. Despite her academic background in Microbiology and Bioinformatics, Yelé’s true passion lay in fashion design, a field where she has seamlessly blended scientific precision with artistic creativity. Moving to the United States marked a pivotal chapter in her career, transforming her passion into a professional pursuit with the birth of Yele LLC.

Connect with Abisola on LinkedIn

Interview questions:

Q1. What is the Yele Stitches origin story?

Q2. How did you land in Charm City? What intrigued you, as an artist, about Baltimore?

Q3. What’s the cultural significance of Yelestitches’ Unity, Beauty, and Royalty prints in celebrating the heritage of Baltimore during Women’s History Month?

Q4 How does Yelestitches contribute to the intersection of art, identity, and sustainability for people of all backgrounds?

Q5. How does Yelestitches use fashion for storytelling and cultural exchange?

Q6. How do specific Yoruba designs embody the ability to preserve culture while empowering others to explore new worlds?

Q7. How does Yelestitches balance staying true to African cultural roots while incorporating contemporary elements?

Q8. Based in Baltimore, what role does Yelestiches play in helping the community?

Q9. Any upcoming Yelestitches projects or collaborations? What’s next?

Q10. How does Yelestitches collaborate with local artists, businesses, and brands in a way that showcases the essence of Unity, Beauty, and Royalty–indicative in the essence of the Baltimore Metropolitan region?

Media-Tech Entrepreneur Crystal I. Berger is the founder of EBO, an all-inclusive booking technology that uses AI and automation to discover, vet, and book on-air talent. For over a decade, Crystal worked at FOX News Channel as a Senior Booking Producer and National News Feature Host. There, she tripled network bookings in her division and increased on-air diversity by 85%; while managing 1,300+ local stations. Crystal was host of Extraordinary–aired on FOX News 24/7 Headlines and SIRIUS XM.

Her technology, EBO tackles the booking and DEI challenges media outlets, publicists, and corporations face when seeking talent for content offerings. To date, EBO has booked guest experts for FOX Business, SxSw, Medium, BMore Lifestyle and BNC. Some of EBO’s community partners include ALIVE Podcast Network, Black Speakers Network, WIN Executive Summit, the Associated Black Charities, and Black Women Talk Tech.

Crystal has been a featured speaker and host at the United Nations, Business Insider, the Congressional Black Caucus, Black Women Talk Tech, AMC Networks and more. She’s published in Black Enterprise, Mediabistro and on FOX News. Crystal’s book, “Be Extraordinary” explores how embracing purpose propels a life of prosperity. Crystal’s latest e-release, AI Powered Press at www.AIpoweredpress.com is a sure win for anyone who wants to learn how to use AI to propel their press in 2024.

Connect with Crystal on LinkedIn

Yele LLC popularly known as Yelestitches is more than a fashion brand; it is a celebration of African heritage, sustainability, and the art of storytelling through clothing. Founded by Abisola Yelé Oladeinde, a self-taught designer with a unique perspective on fashion, Yelestitches offers a collection of pieces that are as much a piece of art as they are garments. Each design is infused with symbolic meanings and narratives of empowerment, beauty, and royalty, using the traditional Batik Adire technique unique to the Yoruba tribe and crafted using sustainable and ethical practices. Yelestitches caters to established individuals who seek to make bold statements at celebrations, public appearances and speaking engagements, blending traditional African prints with contemporary fabrics to create fashion that is not only visually stunning but also rich in heritage and significance. The custom pieces created are high quality, visually appealing, and breath-taking making Yele collection perfect for fashionistas, boutique owners and brand partnerships. Through her work, Yelé aspires to bridge cultural gaps, promote ethical fashion, and empower both the wearer and the creator, making Yelestitches a beacon of Afro-futuristic luxury fashion in the modern world.


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