Gloo, a Boulder, CO-based provider of a technology platform dedicated to connecting the faith ecosystem and releasing its collective might, acquired withSoul, a Pittsburgh, PA-based AI company infusing a Biblical lens into the media that people consume.
The amount of the deal was not disclosed.
The acquisition will enhance Gloo’s mission to use advanced technology to connect publishers, content creators, and media organizations to the “big C” Church in more effective ways.
Founded by Jake Klinvex and Alex Cook, withSoul is an AI startup that has partnered with Christian publishers to improve content distribution and engagement through AI-powered data ingestion, enrichment, and personalization.
Gloo provides a platform that releases the collective might of the faith ecosystem and connects ministry leaders to resources, people, data, insights and funding. Earlier this month, the company announced a new suite of AI tools, starting with AI data engine for faith-based publishers and churches, along with two new AI platforms currently in beta — Aspen AI and the Christian Aligned Large Language Model. The tools are designed as values-aligned resources for Christians and church leaders, offering AI solutions to support ministry work and organizational needs.
