UHY International, a leading global accountancy network, proudly announces the launch of its new global brand identity, the first comprehensive rebrand in two decades.
This dynamic new identity, which includes a complete overhaul of the brand’s visual elements, reflects UHY’s transformation into a more unified and collaborative organization, now spanning nearly 100 countries. For the first time, all 330+ offices worldwide, including the 38 U.S. offices, will adopt the UHY brand, reinforcing its global presence and cohesive vision.
Roberto Macho, Chair of UHY International, said: “UHY International today is a very different organization than it was even a decade ago. Cross-border collaboration now constitutes a significant portion of our member firms’ work, bringing us closer together as a network. This new brand captures our evolution into a single, unified entity.”
Macho added, “Our research revealed a strong consensus among our member firms that leading with the UHY brand strengthens our identity. It’s a brand that has become synonymous with empowering dynamic businesses worldwide.”
The new visual identity centers on a bold shield icon, symbolizing UHY’s agility in meeting client needs and the protection it offers its clients. The upward-sweeping stripes on the shield represent the firm’s ambition and commitment to driving growth for its clients and the network.
Accompanying the new visuals is UHY’s new tagline: Connect to Possibility—a phrase that embodies the endless opportunities for collaboration and growth that UHY offers clients around the world.
The rebrand, including a striking new green color palette and redesigned logo, represents a significant departure from both UHY’s previous branding and traditional branding you might expect to see in the accounting profession.
Rhys Madoc, CEO of UHY International, commented: “The vibrant greens and our refreshed tone of voice now truly reflect our strength, prosperity, and appetite for growth – not just of UHY member firms but of their clients too.”
“We have an ambitious goal of increasing the size and the geographic coverage of the UHY International network, and our new brand will play an important part in helping us to achieve those goals,” Madoc added.
In the U.S., UHY has already launched a new website featuring the global rebrand. Explore it at www.uhy-us.com.
About UHY in the U.S.
UHY is one of the nation’s largest professional services firms providing audit, tax, consulting and advisory services to clients primarily in the dynamic middle market. We are trailblazers who bring our experience from working within numerous industries to our clients so that we can provide them a 360-degree view of their businesses. Together with our clients, UHY works collaboratively to develop flexible, innovative solutions that meet our clients’ business challenges. As an independent member of UHY International, we are proud to be a part of a top 20 international network of independent accounting and consulting firms.
“UHY” is the brand name under which UHY LLP and UHY Advisors, Inc. provide professional services. The two firms operate as separate legal entities in an alternative practice structure. UHY LLP is a licensed independent CPA firm that performs attest services. UHY Advisors, Inc. provides tax and business consulting services through subsidiary entities. UHY Advisors, Inc. and UHY LLP are U.S. members of Urbach Hacker Young International Limited (UHY International), a UK company, and form part of the international UHY network of legally independent accounting and consulting firms.
About UHY International
Established in 1986, UHY International is a leading network of independent audit, accounting, tax, and consulting firms with offices in more than 330 major business centers across almost 100 countries. Our firms employ close to 10,000 professional staff worldwide making us one of the world’s top 20 international accounting networks. UHY’s unified global network helps drive and empower dynamic businesses worldwide. We’re here for our clients whether they’re growing, managing, transitioning or transforming their businesses. Together we focus on solving challenges and driving our clients forward. For further information on UHY please visit uhy.com.
