Joe Ballarino Brings 400 Agents to Real

TORONTO & NEW YORK–(BUSINESS WIRE)–The Real Brokerage Inc. (NASDAQ: REAX), a technology platform reshaping real estate for agents, home buyers and sellers, today announced that Amerivest Realty, led by industry veteran Joe Ballarino, has joined Real. The addition brings 400 agents serving clients across Florida, Colorado, Minnesota and Wisconsin. 

Ballarino brings nearly 30 years of technology and real estate experience. He began his real estate career as an agent at Winfield & Associates, Amerivest’s predecessor, in 1994. He rose through the ranks and took full ownership of Amerivest in 2016, transforming it into a multi-state online brokerage.

In addition to a successful career as a brokerage leader, Ballarino has served as President of the Naples Area Board of Realtors®. He also held the role of COO of Real Estate IS, a technology subsidiary of Florida Realtors, where he launched Form Simplicity, a transaction management platform. He has also been actively involved in Florida Realtors and the National Association of Realtors®, serving in various leadership roles.

“Joe’s commitment to technology and education equips agents with the tools to elevate client service,” said Real President Sharran Srivatsaa. “This aligns seamlessly with Real’s mission of innovation and excellence, and we’re excited to support Joe and his team as they continue to push boundaries in the industry.”

Since taking full ownership of the brokerage in 2016, Ballarino has expanded Amerivest into a technology-driven brokerage supporting agent growth with innovative tools and training, closing nearly 5,000 home sales worth close to $2.5 billion. In 2023, Amerivest achieved about 1,000 sales valued at more than $500 million.

“Amerivest was built on the foundation of empowering agents with the tools and technology to succeed,” Ballarino said. “Joining Real allows us to take our platform even further, providing agents with unparalleled resources while tapping into Real’s collaborative culture.”

About Real

Real (NASDAQ: REAX) is a real estate experience company working to make life’s most complex transaction simple. The fast-growing company combines essential real estate, mortgage and closing services with powerful technology to deliver a single seamless end-to-end consumer experience, guided by trusted agents. With a presence throughout the U.S. and Canada, Real supports more than 22,000 agents who use its digital brokerage platform and tight-knit professional community to power their own forward-thinking businesses.