LOS ANGELES — (BUSINESS WIRE) — GeoLinks, a trailblazer in fixed wireless network solutions and a leading provider of enterprise-grade broadband Internet in California, Arizona, and Nevada, today announced the appointment of Lynda C. Willis as its new Chief Financial Officer. With more than 25 years of experience in finance, strategic business planning, and a deep background in the telecommunications industry, Willis will lead GeoLinks financial strategy across its broadband operations and nationwide Local Multi-point Distribution Service (LMDS) business.
“We welcome Lynda to the GeoLinks leadership team,” said GeoLinks CEO Kevin Hetrick. “Her extensive background in financial management, telecommunications operations, and proven track record of optimizing profitability while leading small- and large-scale financial operations make her an invaluable leader as we continue to expand our network and service offerings.”
Known for her strategic insight and collaborative approach, Willis has driven growth, cost-saving measures, M&A due diligence, and the management of complex financial integrations. In addition to key financial leadership positions at Tuff Boy Sales, Clark Pacific, and Core-Mark International, her career includes substantial telecommunications experience in senior roles at Frontier Communications, where she led Financial Operations for the West Region and procurement nationally.
In her new role at GeoLinks, Willis will oversee all aspects of the company’s financial operations, including financial reporting, risk management, and budget optimization. She will focus on implementing best practices to enhance resource management and promote sustainable growth.
“I’m eager to join GeoLinks at such a pivotal moment and contribute to the team’s mission,” said Willis. “I look forward to collaborating with such a vital team to elevate the company’s position and drive future growth.”
Willis holds an MBA in Corporate Finance from the University of Dallas and a bachelor’s degree in Business Administration, with a focus on Accounting, from California State University, Chico.
For more information on GeoLinks and its services, visit GeoLinks.com.
About GeoLinks: GeoLinks, a national leader in closing the digital divide, provides enterprise-grade Internet connectivity, advanced networking solutions, and public/private network construction. Through its powerful multi-gigabit network and proprietary ClearFiber™ technology, GeoLinks effectively serves rural, suburban, and urban communities across California, Arizona, and Nevada. Headquartered in Southern California, GeoLinks holds the largest active Local Multipoint Distribution Service (LMDS) spectrum in the United States.
