Wear Your Impact: LA Designers McCoy & Flavia Launch “LA Strong” T-Shirt to Support First Responders

In the wake of the devastating LA wildfires, a spark of hope has ignited in the heart of the community. Two local clothing designers, Miler McCoy of Limitless and John Flavia of FoxyPrint, have joined forces to launch the “LA Strong” T-shirt line, a powerful and tangible symbol of solidarity and gratitude toward the brave firefighters risking their lives for the community’s safety.

Every T-shirt you buy actively helps rebuild lives. With every purchase, you directly fund relief for those devastated by the fires through the Widows, Orphans & Disabled Firefighter’s Fund and Direct Relief

Stitching Hope

Amid the heartbreak and loss wrought by the wildfires, McCoy and Flavia saw a unique opportunity to contribute to the healing process. “My neighbor is a firefighter, my brother-in-law is, and there are so many close to me who have been affected by these terrible fires,” says Flavia. Their personal connections to the crisis transformed a simple idea into a heartfelt mission. They started infusing each T-shirt with the “LA Strong” logo, a symbol of resilience and unity that aims to send a message of unwavering support to first responders and fire victims alike.

The “LA Strong” apparel serves as a wearable token of appreciation and a tangible reminder that community bonds remain unbreakable even in the darkest of times. Every thread, every print, and every stitch of these T-shirts is a tribute to the heroic spirit of LA’s firefighters and the countless citizens affected by the disaster.

A Tribute You Can Wear

For many in Los Angeles, the wildfires have been both a physical threat and an emotional trial. Our first responders risk everything to protect lives and property—even when it means leaving their own families in moments of uncertainty. 

With every “LA Strong” T-shirt sold, McCoy and Flavia turn your support into direct aid and donate every cent to the Widows, Orphans & Disabled Firefighter’s Fund and Direct Relief. This powerful gesture ensures that every sacrifice is acknowledged and that affected families receive the vital help they need.

The Widows, Orphans & Disabled Firefighter’s Fund has long been a pillar of support that provides vital financial assistance to families who have lost their primary breadwinners. Direct Relief, on the other hand, is known for its rapid response in crisis situations to ensure medical supplies and essential resources reach those in need quickly. The combined support to these organizations honors the valor of our firefighters while extending compassion to the broader community hit by the fires.

Both designers have emphasized that the initiative is more than just fundraising. In a broader sense, it’s a call to action. “We think these T-shirts will give people a chance to let the firefighters know we don’t take the risks they take to keep us safe for granted,” Flavia explains. This heartfelt sentiment resonates with many Angelenos who are eager to show their appreciation and support for those who safeguard their neighborhoods.

Join the Movement Now

The “LA Strong” campaign is a symbol for anyone looking to contribute to the ongoing recovery efforts. It’s a reminder that every purchase, every act of kindness, and every shared story has the power to make a difference. For those who wish to extend their support beyond buying a T-shirt, local volunteer opportunities, community fundraisers, and donation drives are excellent avenues to help those affected by the wildfires.

The designers’ initiative also inspires other local businesses and creatives to harness their platforms for social good. It is a call for the entire LA community to unite, lend their voices, and contribute in any way possible. When people wear “LA Strong,” they celebrate the courage of first responders and join a larger movement dedicated to healing and rebuilding the community.

In a time when LA needs hope and unity, we’re grateful that people like McCoy and Flavia initiate a collaboration that serves as a powerful reminder of the strength that lies within community support. The “LA Strong” T-shirts are a testament to resilience, compassion, and the unbreakable spirit of Los Angeles, an enduring symbol that together, we rise above even the most daunting challenges. Join the movement now and wear your impact.