Barclay Group intends to immediately initiate construction on new 42,000 square foot freestanding building to house EoS Fitness, with planned 2026 delivery
Continental Realty Corporation (CRC) has executed the sale of an approximate 2.2-acre parcel contained within the Shoppes at Pelican Preserve in the Fort Myers section of Lee County, Florida to Barclay Group for $2.2 million. Barclay Group, a Tampa-based real estate development and investment company, intends to immediately initiate construction on a 42,000 square foot free-standing building designed to house EoS Fitness, the fast-growing High Value. Low Price. ® (HVLP) national gym chain, with delivery scheduled to occur in 2026. CRC’s Vice President, Anchor and Development Leasing Blake Dickinson, as well as Bob Pekol and Jessica McEvoy of LQ Commercial Fort Myers, represented the seller, and Tyler McRae of SRS Real Estate Partners represented the buyer in this transaction.
CRC, a full-service commercial real estate and investment company headquartered in Baltimore, acquired Shoppes at Pelican Preserve, a 79,970 square foot shopping center located at 10580 Colonial Boulevard, in 2018. Anchored by Winn-Dixie and constructed in 2007, the shopping center is positioned on approximately 18 acres of land fronting Colonial Boulevard and features approximately 15 national and local tenants, including Heartland Dental, Tire Kingdom, Supercuts, Suncoast Credit Union, Pizza Hut, and H&R Block.
The Shoppes at Pelican Preserve site is part of the EoS ongoing expansion across Florida. The company currently has 13 open locations across the state including Tampa, Orlando, and South Florida. With monthly memberships starting as low as $9.99 and over 175 locations open or on the way nationwide, EoS offers a premium and accessible fitness experience for all levels, including beginners. Features include group fitness classes, expert personal training, indoor pools, saunas and more.
Signature amenities include The Tank, an innovative recovery space; The EoS Yard® Turf Functional Training Area; and the MOVEoS Cinema®, where members can work out while watching a movie on the big screen.
“Fitness center concepts are destinations and act as mini-anchors by attracting regular traffic – often multiple visits by each member per week – to shopping centers from a wide radius. EoS Fitness is a rapidly-growing national operator with an excellent reputation and track record in quickly drawing a loyal membership base that values their diverse array of health and wellness amenities,” said CRC’s Dickinson. “Fitness centers are Internet-resistant and serve as community gathering spots, and we are confident that the addition of a freestanding EoS Fitness as a new neighbor to our grocery-anchored center will significantly increase traffic, generate new visitors, and benefit our entire tenant mix.”
Barclay Group has delivered 30 sites for EoS Fitness in six states
For the past seven years, Barclay Group has functioned as the preferred real estate developer for EoS Fitness and has scouted sites around the country that satisfy the fitness concept’s real estate requirements. Over that time, the fully-integrated company has delivered locations in Arizona, California, Florida, Texas, Utah, and Nevada, including vacant grocery stores and build-to-suit pad sites. The Shoppes at Pelican Preserve will be Barclay Group’s 30th site for EoS Fitness.
“The EoS Fitness model has been embraced by each market it enters, as customers recognize the concept’s highly-differentiated offering,” explained Barclay Group’s Jim Gardner. “EoS Fitness provides tremendous value to shopping centers and the Shoppes at Pelican satisfies every important criterion we look for when recommending sites. We are thrilled to partner with EoS Fitness and Continental Realty on this location.”
“EoS Fitness is charging full speed ahead in our Florida expansion, and we’re thrilled to bring energy, optimum value and serious fitness to the Fort Myers community,” said David Reiseman, Chief Growth Officer, EoS Fitness. “This location represents another step in our mission to make premium fitness accessible to all, offering top-tier equipment, innovative recovery options, and high-end workout spaces at an unbeatable price. We’re excited to partner with Barclay Group and continue redefining what people expect from a gym while energizing the Shoppes at Pelican Preserve with a state-of-the-art fitness destination.”
Shoppes at Pelican Preserve is positioned at the signalized intersection of Colonial Boulevard and Treeline Avenue, which handles more than 54,000 vehicles per day. Colonial Boulevard connects two major north-south arteries: Interstate 75, one mile west of the property, and Lee Boulevard, less than two miles to the east.
More than 44,000 residents in approximately 18,000 households reside within a three-mile radius of the center, with an average household income exceeding $100,000. Located behind the property, Colonial Country Club and Pelican Preserve highlight a conglomerate of neighborhoods.
Barclay Group is a real estate development company with offices in Tampa, FL and Phoenix, AZ. For over 40 years, the company has developed more than 200 projects and 15 million square feet, across 15 states. Today, the group is focused on expanding its retail portfolio, developing for several build-to-suit relationships, and growing its multifamily and industrial businesses. For additional information visit www.barclaygroup.com
Headquartered in Baltimore, Maryland and founded in 1960, Continental Realty Corporation is a full-service commercial real estate and investment company focused on acquiring and operating retail and multifamily properties. The privately held firm owns and manages a diversified portfolio of retail centers consisting of over eight million square feet of commercial space and more than 10,000 apartment homes across 13 states, with a portfolio value exceeding $4 billion. For additional information, visit www.crcrealty.com.
EoS Fitness, a leader in the fitness industry with its High Value. Low Price. ® (HVLP) gyms, is an inclusive and welcoming organization committed to empowering exercise practitioners of all experience levels. With more than 175 gym locations open and on the way in Arizona, Florida, Georgia, Nevada, Southern California, Texas and Utah, EoS Fitness is rapidly expanding. Providing serious fitness options, EoS Fitness offers the best equipment, high-energy workout classes, top-notch amenities, and extensive personal training options starting at just $9.99 per month. www.EoSfitness.com.
